Hitachi does the hard drive rap in this Flash animation promoting its Microdrive 3K8 and Travelstar C4K60 Slim as fashion accessories. Enter to win a $500 charm to dangle from your drive, or download the MP3 of the Hitachi bling song.
Personally, I’d rather have the drive than the diamonds and white gold. And I seriously wish I’d had one of the Slims with me yesterday when I needed to clear out 25 GB of space on my external hard drive to back up a client’s computer. (Where was the client’s external drive? Ah, now, that’s the $64,000 question.)